Making the Grade: Back-to-School Best Practices for the Pre-Holiday Season

Thursday, July 21st at 9am (PDT)

Summer may have only just begun, but that means back-to-school shopping is right around the corner! With e-commerce competition as fierce as it is, strategy is crucial. Yours has to evolve from year over year and season to season if you want to continue to make the grade.

To help you prepare your accounts for the shopping season ahead and top your competitors, we’ve put together an action plan full of tips and tricks for your team during the autumn and back-to-school season.

Join this 30 minute webinar and Q&A to learn: 

  • Bidding strategies for the Back to School season
  • How to write effective ad copy to target parents
  • Profitable retargeting strategies


Lindsay Chronister, Lead SEM Consultant, Center of Excellence
Crystal Hammond,
SEM Consultant - Marin Software Center of Excellence

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