8 Reasons Why View-through Attribution Should be Working for You
Advertisers recognize the power of display advertising, but still struggle with transparency and performance measurement. Some marketers still doubt the value of view-through attribution or lack the ability to accurately measure it. As a result, many display advertisers use only clicks instead of view-through measurement to track their results.
Register for this webinar to better understand the value and necessity of view-through conversions (VTCs) and learn best practices to drive more profitable display ad spend.
In this 1 hour webinar and Q&A, you’ll learn:
Product Marketing Manager,