THE 2013 US MOBILE ADVERTISING REPORT

Archived

The rapid adoption of smart mobile devices is changing how consumers engage with brands and conduct commerce. To show how these consumer trends impact digital advertising, Marin Software analyzed paid-search campaigns across hundreds of advertisers collectively spending more than $4 Billion in paid-search annually. This webinar details our findings, providing unique insights to mobile search marketers.

Topics include:

  • Are tablets starting to become the standard bearer for eCommerce? Learn how changes in click volume and conversion rates supports this thesis.
  • Performance (CPC, CTR, Conversion Rates) can vary significantly across devices and geographies – benchmark your mobile campaigns against the best industry data
  • Optimize your mobile search campaigns – 5 things all search marketers should be doing

There will also be a 15 minute Q&A session at the end of the presentation for questions and feedback.

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